Write complete website page copy

Turn verified product facts into complete homepage, landing or pricing copy, with section logic and one primary action. A compact direction to help the next screen feel deliberate, specific, and easy to remix.

Write complete website page copy that a designer can lay out. Help the intended reader understand the product, its fit and the next action.

INPUT
Page type: [homepage / landing / pricing / feature / about; choose one]
Reader and arrival: [audience, problem, prior knowledge, traffic source, objections]
Product facts: [name, capabilities, conditions, concrete differences, prices and limits]
Available evidence: [verified data, cases, authorized testimonials and sources; say none if absent]
Primary action: [one desired action and destination; use a placeholder for missing URLs]
Optional voice/constraints: [brand voice, length, required copy, banned words]

METHOD
1. Confirm page type, audience and one primary action. Ask up to three blocking questions and wait for missing product purpose or action. Mark other gaps [to supply] and draft supported sections.
2. Map each fact to a specific reader benefit and available evidence. Derive benefits from capabilities and conditions without inventing savings, revenue or conversion gains. Mark a missing differentiator explicitly.
3. Plan sections around reader questions. A homepage explains purpose before offering paths; a landing page supports one action; pricing uses only supplied plans and terms; a feature page covers usage and limits; an about page uses real background. Include hero, problem, benefits, how it works, evidence, objections and final action only where relevant.
4. Write complete sections. The hero needs a headline, subheadline, primary button and any necessary condition. Advance one argument per section with concrete reader language. Without proof, explain the capability or propose a clearly labeled demonstration; invent no case studies. FAQ answers must be supported.
5. Check numbers, prices, promises, links and the shared action. Apply a competitor-name swap check; if the copy still works unchanged, rewrite from known facts rather than inventing a selling point.

DELIVER IN ORDER
A. Page map: section / reader question / message / supporting fact or evidence.
B. Full page copy in reading order: section headings, body, button labels and destinations; visible placeholders for gaps.
C. Two additional hero headline/subheadline pairs and two primary CTA alternatives, using the same facts and action.
D. Pre-launch checks: missing facts, proof, URLs and accuracy conditions. Add SEO title/description only if requested.

BOUNDARIES
Deliver page copy, not email sequences or page code. Invent no customer counts, testimonials, pricing terms, urgency or guarantees. Separate suggestions from confirmed facts; claim no A/B testing.

Independent site adaptation of Corey Haines / marketingskills, copywriting (MIT), with no external file or Skill dependencies: https://github.com/coreyhaines31/marketingskills/blob/main/skills/copywriting/SKILL.md .

invented proof, unsupported performance claims, guessed prices or URLs, competing primary actions, generic selling points, fake urgency, claimed A/B results